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The Science of Online Dating

He didn't send chocolates. She sent your valentine back unopened. Ouch. If those things can't get you a love life, what will? Researchers claim science can... all you need is a computer and a subscription to an online dating site. Finding love via the world wide web might sound like a farce, but it's worked for some, and certain sites claim a scientific tested guarantee. The science of online dating, Friday on The Sound of Ideas.Dr. Eli Finkel, Northwestern University, Department of Psychology & Relationships Lab
Dr. Helen Fisher, Chemistry's Chief Scientific Advisor, chemistry.com
Sue McConnell, Vice President Public Relations and Marketing, Cleveland Better Business Bureau